As the world becomes more mobile, many marketing firms are falling behind in maintaining conversion rates on mobile devices. Even Google itself has been trying to roll out new changes that will make advertising on mobile more effective.
Many marketers like myself are only targeting desktop users since conversion rates on mobile are problematic. Nevertheless, you will still receive traffic on mobile, and you need to make the most of it. This is, of course, a challenging proposition, but there are some steps you can take to address this situation proactively.
Here are a few of my top recommendations that I have used with success on a variety of different sites. [Read more…] about 3 Tips To Increase Your Blog Effectiveness For Mobile Users